Let’s Move Campaign

We supported Michelle Obama's dream to create a healthier America.

Worn directed and produced a video spot for First Lady Michelle Obama's "Let's Move" #ActiveSchools campaign promoting physical activity for students to stay healthy. The Partnership for a Healthier America presented Worn with a challenge - to get parents to involve their kids' schools in the Let's Move Active Schools program and the benefits of physical activity for kids' brains and focus in school.

Campaign Concepts

Storyboard

Production

Casting

Directing

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